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	<title>thevoxcollective</title>
	<link>http://www.thevoxcollective.com/talk</link>
	<description>Ideas on the move</description>
	<lastBuildDate>Fri, 03 Feb 2012 22:31:07 +0000</lastBuildDate>
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		<title>And the Nominee is&#8230;</title>
		<description><![CDATA[The most prestigious time for any Hollywood actor, is February when the Oscars are rolling, set, and awarded. One nominee that stood out was up and coming nominee Damien Bichir. Nominated for best actor in his role in A Better Life, this Mexican actor is rather unknown to Hollywood. However, in Mexico, his entire family [...]]]></description>
		<link>http://www.thevoxcollective.com/talk/253/and-the-nominee-is.html</link>
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		<title>Breaking Science Limits</title>
		<description><![CDATA[Forbes “30 Under 30” is always filled with astonishing individuals who give hope to this new technological and innovated age that is upon us. It is always filled with a mix of inventors, and scientists, engineers and everything in between. One nominee, in particular, stood out more than the rest. At the young age of [...]]]></description>
		<link>http://www.thevoxcollective.com/talk/252/breaking-science-limits.html</link>
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		<title>Going Apple Picking</title>
		<description><![CDATA[


 
President of Sony Ericsson U.S., Anderson Teixeira, and the Head of Region executive in North America, has decided to move up the bigger tree with riper apples. After working with Sony for ten years, Teixeira has decided to venture off into the new beginnings. Recently being appointed the “Head of Latin America” at Apple, [...]]]></description>
		<link>http://www.thevoxcollective.com/talk/251/going-apple-picking.html</link>
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		<title>Comedy Central Brings Latin Laughs</title>
		<description><![CDATA[
Today February 1st, Comedy Central is set to release a Latin American channel for all to enjoy. Viacom International Media Network announced the broadcast launch of Comedy Central Latin America to be across the region. With the key markets being in Latin America, coverage of the new channel will be in Argentina, Chile, Colombia, Dominican [...]]]></description>
		<link>http://www.thevoxcollective.com/talk/250/comedy-central-brings-latin-laughs.html</link>
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		<title>Here Comes the Sun</title>
		<description><![CDATA[On January 23rd central London became the new leading subject in Tropicana’s new project campaign Brighter Morning. With the help of UK’s leading art collective Greyworld, this public art installation rises and sets in the middle of Trafalgar Square. With the equivalent of 60,000 light bulbs this synthetic sunlight gives up to 3 additional hours [...]]]></description>
		<link>http://www.thevoxcollective.com/talk/249/here-comes-the-sun.html</link>
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		<title>GM Selects The Vox Collective as Hispanic Agency</title>
		<description><![CDATA[General Motors has selected New York advertising and communications  agency, The Vox Collective, as its U.S. Hispanic public relations agency  for 2012 following an extensive review of agency capabilities in public  relations, corporate communications, and public affairs before the  rapidly expanding Hispanic market.
Read more at GM Official Site
]]></description>
		<link>http://www.thevoxcollective.com/talk/248/gm-selects-the-vox-collective-as-hispanic-agency.html</link>
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		<title>Media Giant News Corp. Soon to Speak Español</title>
		<description><![CDATA[
Rumors around town have been officially confirmed that Rupert Murdoch’s media giant, News Corporation, will be challenging U.S. Spanish-language broadcast networks Univision and Telemundo, by launching a rival in partnership with Colombian broadcaster RCN Television.

MundoFox, which will be part of News Corp.&#8217;s Fox International Channels unit, is scheduled to launch this fall as the Hispanic [...]]]></description>
		<link>http://www.thevoxcollective.com/talk/247/media-giant-news-corp-soon-to-speak-espanol.html</link>
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		<title>Latino to appear as face of U.S. Postal Stamp</title>
		<description><![CDATA[
Puerto Rican actor José Ferrer will appear on a First-Class Forever Stamp in 2012 as the 14th luminary celebrated in the U.S. Postal Service’s Distinguished Americans series. Ferrer won several Tony Awards, performed in more than 60 movies, and earned three Academy Award nominations. Born in Santurce, Puerto Rico, Ferrer played Iago in Margaret Webster&#8217;s Broadway [...]]]></description>
		<link>http://www.thevoxcollective.com/talk/246/latino-to-appear-as-face-of-us-postal-stamp.html</link>
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		<title>Marketing To Latinos: Clues For A National Healthcare Conversation</title>
		<description><![CDATA[
Our very own Roberto Ramos,  president &#38; CEO of the vox collective, was published in The Holmes Report talking about Marketing to Latinos: Clues for a National Healthcare Conversation.

&#8220;Healthcare is on the minds of many Americans and the Hispanic experience might be able to provide the solutions that the national conversation on healthcare is looking [...]]]></description>
		<link>http://www.thevoxcollective.com/talk/243/marketing-to-latinos-clues-for-a-national-healthcare-conversation.html</link>
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		<title>Meet Miriam Muléy, author &#38; vox collective’s VP of Client Services &#38; Brand Strategy</title>
		<description><![CDATA[
Latinas are one of today’s fastest growing and influential consumer markets. They generate $400 billion in purchasing power, but influence $1.2 trillion in buying decision. Moreover, 73% of Latinas between the ages of 18-44 are mothers, making them a critical segment for marketers seeking to reach women who are gatekeepers of their families. Latinas also [...]]]></description>
		<link>http://www.thevoxcollective.com/talk/242/meet-miriam-muley-author-vox-collective%e2%80%99s-vp-of-client-services-brand-strategy.html</link>
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		<title>Peru holds mass End-of-the-Year wedding for 92 couples. By Nicolas Pinto</title>
		<description><![CDATA[   

People of all ages, ranging from 18 to 74 gathered together in Lima, Peru to be married this past Tuesday, December 27th. This was the last mass wedding ceremony of the year for many ‘Limeños’.  It’s been noticed that more and more people are turning to these mass ceremonies and passing up [...]]]></description>
		<link>http://www.thevoxcollective.com/talk/241/peru-holds-mass-end-of-the-year-wedding-for-92-couples-by-nicolas-pinto.html</link>
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		<title>Congrats vox team!</title>
		<description><![CDATA[   
   

The vox is proud to announce that we’ve received 2 Davey Awards for the Hispanic campaign developed for Vonage- “Vueno Vonito Varato” (a familiar Spanish expression spelled with “B” vs. “V” meaning “Good, Beautiful, Inexpensive”).  This expression was used as a framework to communicate the benefits of Vonage and has [...]]]></description>
		<link>http://www.thevoxcollective.com/talk/240/congrats-vox-team.html</link>
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		<title>Does your marketing plan include social media?&#8230;Should it?</title>
		<description><![CDATA[
An enormous opportunity currently exists for brand across the platform in social media… but this rings especially true in marketing to Hispanics in the U.S.! We know Hispanics to be keen users of social media so why are so many brands missing the mark? 
Recently, the multicultural- research firm, Latinum, took a look at 184 [...]]]></description>
		<link>http://www.thevoxcollective.com/talk/238/does-your-marketing-plan-include-social-mediashould-it.html</link>
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		<title>¡Feliz Navidad!</title>
		<description><![CDATA[
One of the most recent (and most adorable) YouTube sensations is a father and daughter duo from San Diego, Jorge and Alexa Narvaez. It all started as a way for Jorge to help his daughter get through his split with her mother; they would sing together as he played on his acoustic guitar. Around this time [...]]]></description>
		<link>http://www.thevoxcollective.com/talk/237/%c2%a1feliz-navidad.html</link>
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		<title>Havaianas, Re-Souled</title>
		<description><![CDATA[



By now, cool kids everywhere know that, when it comes to flip  flops, the wildly popular Brazilian brand Havaianas pretty much  perfected the formula a long time ago.  For almost half a century their  iconic foam-like, industrial strength, rubber-soled slip-ons—crafted in  an array of styles and shades that are now acceptable [...]]]></description>
		<link>http://www.thevoxcollective.com/talk/236/havaianas-re-souled.html</link>
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		<title>Spanglish:  More than a conversation with your amigas, better than an Adam Sandler movie.</title>
		<description><![CDATA[

Toyota: Camry Hybrid
A politically, academically and socially problematic issue for many, we can all agree that the use of Spanglish in the United States is, in the very least, a reality. No matter what your opinion may be regarding the validity of Spanish/English fusion, it is here, it exists, and it is being embraced by [...]]]></description>
		<link>http://www.thevoxcollective.com/talk/234/spanglish-more-than-a-conversation-with-your-amigas-better-than-an-adam-sandler-movie.html</link>
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		<title>Bluetooth Decay</title>
		<description><![CDATA[The National Transportation Safety Board has suggested today that there be a ban placed on any type of cell phone usage in vehicles nationwide. So, what does that mean for people and automotive companies?
For people, it would definitely mean that we would be more vulnerable to traffic laws. Perhaps this is what we need to [...]]]></description>
		<link>http://www.thevoxcollective.com/talk/232/232.html</link>
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		<title>PUMA Gets Social</title>
		<description><![CDATA[
Sportswear hipster fitness icon, Puma, is getting engaged… to you. And you. And you too. Puma Social is engaging with all after-hours athletes to test their skills in all dingy semi-sporting events. Events such as foosball, pool, boozing, and ping-pong. 

PUMA Social has partnered up with Foursquare to bring these events to the next level. [...]]]></description>
		<link>http://www.thevoxcollective.com/talk/231/puma-gets-social.html</link>
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		<title>Controversy For Whose Sake?</title>
		<description><![CDATA[United Colors of Benetton’s UNHATE campaign has gotten a lot of tongues wagging—mostly because of the tongue action depicted in its shooting controversial fish in a barrel campaign showing varied global political and religious figures digitally altered into liplocks. Formally the campaign was “created to oppose and undermine hate culture” through the UNHATE Foundation which [...]]]></description>
		<link>http://www.thevoxcollective.com/talk/230/controversy-for-whose-sake.html</link>
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		<title>Mexico Taxi Project: Taking You For A Ride?</title>
		<description><![CDATA[   
The Mexico Taxi Project is an initiative from the Mexico Tourism Board that shows Americans in taxis upon their return from a Mexican vacation. It’s a bold blend: the campaign brings authenticity to advertising because the people who appear in the commercials are approached in their home airports as they land unaware [...]]]></description>
		<link>http://www.thevoxcollective.com/talk/229/mexico-taxi-project-taking-you-for-a-ride.html</link>
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		<title>Pepsi, Kmart, CoverGirl: American Brands Vie for Sofia Vergara</title>
		<description><![CDATA[   
This year, several American brands have sought out Sofia Vergara’s cache to give their brands a boost : as the face of Diet Pepsi, the designer of a clothing line for Kmart, and now as a CoverGirl model. It is obvious to state that choosing Sofia as a brand ambassador helps companies [...]]]></description>
		<link>http://www.thevoxcollective.com/talk/228/pepsi-kmart-covergirl-american-brands-vie-for-sofia-vergara.html</link>
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		<title>Carmen Sandiego: Childhood icon, now prominent Latina?</title>
		<description><![CDATA[   

The U.S. was a different place when the game show “Where in the World is Carmen Sandiego?” aired on PBS.  The origin of the titular character’s name was never a source of speculation. Today, if a popular TV show were to air with a vaguely Hispanic-sounding name much would be made about [...]]]></description>
		<link>http://www.thevoxcollective.com/talk/227/carmen-sandiego-childhood-icon-now-prominent-latina.html</link>
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		<title>Culture is Key to Reaching Hispanic Consumers</title>
		<description><![CDATA[   
   
AN INTERVIEW WITH:
Roberto Ramos
President and CEO, The Vox Collective
By: eMarketer’s Tobi Elkin


eMarketer: When targeting Hispanics, are you focused more on traditional segmentation models or on psychographic/behavioral segmentations?
Roberto Ramos: It’s more about looking at lifestyle and culture, which transcends language. It’s really about the values and drivers that come from [...]]]></description>
		<link>http://www.thevoxcollective.com/talk/226/culture-is-key-to-reaching-hispanic-consumers.html</link>
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		<title>A tribute to a fashion rebel by: Silvia De Sousa</title>
		<description><![CDATA[

“You&#8217;ve got to know the rules to break them.” Alexander McQueen
 
Yesterday was the final chance to see the wildly popular Alexander McQueen exhibit, Savage Beauty, organized by The Costume Institute at the Metropolitan Museum of Art. The British fashion designer and couturier was honored with a retrospective exhibition that featured approximately 100 ensembles and [...]]]></description>
		<link>http://www.thevoxcollective.com/talk/222/a-tribute-to-a-fashion-rebel-by-silvia-de-sousa.html</link>
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		<title>Back-to-Back and Coast-to-Coast: USA and Mexico share Hispanic fans</title>
		<description><![CDATA[ 
 

by Patricia L. Taylor
On Saturday, March 26, more than 48,000 spectators descended upon la casa de los Raiders in Oakland, California. They were there to watch Mexico face Paraguay, filling the Coliseum with green jerseys of passionate soccer fans that couldn’t wait to see Mexico’s hero, and Manchester United’s rising star, Javier “El Chicharito” Hernandez. [...]]]></description>
		<link>http://www.thevoxcollective.com/talk/220/back-to-back-and-coast-to-coast-usa-and-mexico-share-hispanic-fans.html</link>
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		<title>A ‘new’ form of tourism or the end of morale? By Catherine Cuello</title>
		<description><![CDATA[
It seems that world travelers are bored of what used to be considered a normal get away and now opt for more adventurous, risky travels. Europeans and many Americans have replaced traditional beachside tourism with adventurous trips that offer them adrenaline and suspense. The so called “turismo negro”— “dark tourism”— refers to the trend of [...]]]></description>
		<link>http://www.thevoxcollective.com/talk/217/a-%e2%80%98new%e2%80%99-form-of-tourism-or-the-end-of-morale-by-catherine-cuello.html</link>
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		<title>Time to be Quorageous by Maria Teresa Otero</title>
		<description><![CDATA[

Have you heard of Quora? I know,  ANOTHER social network? Yes, another one. But before you stop reading, I must  say, don’t underestimate the stuff that gets the buzz these days. People used to  say Twitter was useless.


So, what is Quora? It is basically a  Q&#38;A community, and what makes it [...]]]></description>
		<link>http://www.thevoxcollective.com/talk/216/time-to-be-quorageous-by-maria-teresa-otero.html</link>
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		<title>Roberto Ramos on the Huffington Post.</title>
		<description><![CDATA[Before a Latino White House, Comes a Latino Leader
The upcoming U.S. census will show that the American Latino  population is now greater than fifty million, which surpasses the  population of California, our largest state, as well as any other  Spanish-speaking country in the world except Mexico. With this heft  comes greater [...]]]></description>
		<link>http://www.thevoxcollective.com/talk/215/latinowhitehouse.html</link>
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		<title>US Healthcare in a State of Flux: How to Inform Hispanics? by Kurt Griese</title>
		<description><![CDATA[  
 
The Affordable Care Act builds a bridge to 2014 when a new competitive insurance marketplace will be established. The new marketplace will include state-run health insurance exchanges where millions of Americans and small businesses will be able to purchase affordable coverage, and have the same choices of insurance as Members of Congress.
-www.whitehouse.gov
The [...]]]></description>
		<link>http://www.thevoxcollective.com/talk/214/us-healthcare-in-a-state-of-flux-how-to-inform-hispanics-by-kurt-griese.html</link>
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		<title>Who Knew? The VOX Collective Intern’s Journey by Alexander Mathew</title>
		<description><![CDATA[ 
I walked into the lounge and waited, surprised by the brightly colored space. An orange and black pair of rocking chairs sat at the center of the room, even as an Andy Warhol picture book stared up at me. I sat down and waited for my interview, leafing through the Warhol hardback.
 Two weeks [...]]]></description>
		<link>http://www.thevoxcollective.com/talk/213/who-knew-the-vox-collective-intern%e2%80%99s-journey-by-alexander-mathew.html</link>
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		<title>28 VOICES. 5 HOURS. 1 SPOT.  by Alexander Mathew</title>
		<description><![CDATA[
The next time you hear a voice over on a commercial be it radio or television here’s something to think about- it was not spoken into a mic as the ad was shot. More importantly it isn’t the actor’s voice you are hearing either. I found this out just recently, when I was given the [...]]]></description>
		<link>http://www.thevoxcollective.com/talk/210/28-voices-5-hours-1-spot-by-alexander-mathew.html</link>
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		<title>The Internet Cosmopolitan by Kurt Griese</title>
		<description><![CDATA[ 
 
I am hoping, though, that many of them have kids, who, when they have a moment to take a break from their iPods, Internet, or Google, will explain to their parents running the country just how the world is being flattened. 
-Thomas Friedman
 
 Anyone who has graduated with some sort of business [...]]]></description>
		<link>http://www.thevoxcollective.com/talk/208/the-internet-cosmopolitan-by-kurt-griese.html</link>
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		<title>Fashion brands, need ideas for HHM? Take note.</title>
		<description><![CDATA[
A picture can say a thousand words&#8230;.! Needless to say, I LOVE THIS CAMPAIGN, and I don&#8217;t even smoke.  Mario Testino, thank God we have you out there. V Magazine, you get what i love. I&#8217;m buying whatever your selling&#8230;!
]]></description>
		<link>http://www.thevoxcollective.com/talk/207/fashion-brands-need-ideas-for-hhm-take-note.html</link>
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		<title>Putting a New Spin on Spin-offs</title>
		<description><![CDATA[
 Written By: Gabrielle Smedes


Mainstream television continues to be one of the largest driving forces of our culture today. What we watch affects decisions about what we wear, what we eat, where we go. Even further, television can control the way we spend our time: how often have we cut plans short so we can [...]]]></description>
		<link>http://www.thevoxcollective.com/talk/203/putting-a-new-spin-on-spin-offs.html</link>
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		<title>Basic Standards</title>
		<description><![CDATA[

By: Catherine Marie Cuello
 
If equality benefits everyone, even those in the upper class, then why do we not work towards improving basic living standards? Today’s media has a responsibility to promote consciousness about this issue in an increasingly-interconnected world. Reality television, the gossip trade and other similarly low-brow forms of entertainment have sabotaged attention [...]]]></description>
		<link>http://www.thevoxcollective.com/talk/200/basic-standards.html</link>
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		<title>India and the UPA’s  promise of Utopia by Alexander Mathew</title>
		<description><![CDATA[

To begin with, the UPA (United Progressive Alliance- formed by the Indian National Congress and its allies) had rallied to win resoundingly in 2009 because of two important factors. First, the BJP (Bharatiya Jantha Party) had made a mess of things with shady management if not propagation of the Gujarat riots (2006) coupled with blatant [...]]]></description>
		<link>http://www.thevoxcollective.com/talk/201/india-and-the-upa%e2%80%99s-promise-of-utopia-by-alexander-mathew.html</link>
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		<title>BP Oil, Friend or Foe? by Stephanie Yu</title>
		<description><![CDATA[
Anyone who has been near a television the past two months has some idea of what is happening when the words “BP” and “oil spill” are in the same sentence. The recent oil spill, considered the worst in US history, is agreed to be a travesty in terms of environmental safety and regulation, government policy, [...]]]></description>
		<link>http://www.thevoxcollective.com/talk/199/bp-oil-friend-or-foe-by-stephanie-yu.html</link>
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		<title>My Gray Space by Meagan Phillips</title>
		<description><![CDATA[

With New York Fashion Week fading away in the rear view mirror, the new fall must-haves are sure to spice things up this season. From sequin tops to fur skirts, this fall is certain to be a great one – at least in the fashion world! Designers like Burberry Prorsum, Michael Kors, and Marc Jacobs [...]]]></description>
		<link>http://www.thevoxcollective.com/talk/198/my-gray-space-by-meagan-phillips.html</link>
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		<title>native. (more vimeo experiments)</title>
		<description><![CDATA[
native from filmatika on Vimeo.
Shot in Colombia at the Guajira peninsula in the northernmost part of South America.
Enjoy full screen with headphones. -ac.
]]></description>
		<link>http://www.thevoxcollective.com/talk/197/native-more-vimeo-experiments.html</link>
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		<title>The Story of the Incredibly Shrinking Brands</title>
		<description><![CDATA[
How and when did brands get so small? It seems that despite the greater availability of tools and engaging media to connect brands with consumers, the impact of brands on society has greatly diminished. Why are the trillions of dollars currently spent on marketing only getting us “Paris Hilton” brands instead of timeless “Liz Taylors?” [...]]]></description>
		<link>http://www.thevoxcollective.com/talk/20/the-story-of-the-incredibly-shrinking-brands.html</link>
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		<title>U.S. Latinos, What Simón Bolívar Dreamt About All Along</title>
		<description><![CDATA[
As part of the idyllic period that is the sabbatical between Christmas and New Year’s I read a clever book by Mexican writer Jorge Volpi entitled “El Insomnio de Bolívar,” which loosely translates to “Bolívar’s Insomnia.” In this tome Volpi explores whether the concept of Latin America exists or is an exotic construct crafted by [...]]]></description>
		<link>http://www.thevoxcollective.com/talk/194/us-latinos-what-simon-bolivar-dreamt-about-all-along.html</link>
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		<title>The Millenials have arrived</title>
		<description><![CDATA[

At a time when pockets are tight, the general alarm regarding economic decline has given rise to a number of concerns for new-age marketers. A slight edge, a propitious insight, can now make the difference between bankruptcy and billions. This has marketers across the nation scrambling to develop new strategies in a evolving media-scape that [...]]]></description>
		<link>http://www.thevoxcollective.com/talk/127/th-millenials-care-more.html</link>
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		<title>My experience as an intern blog entry</title>
		<description><![CDATA[

This summer, I spent nine weeks as a creative services and new business development intern at the vox collective. I had hoped to intern at an agency this summer to find out more about what people in the different departments of an ad agency do on a day-to-day level, since I knew I was interested [...]]]></description>
		<link>http://www.thevoxcollective.com/talk/193/my-experience-as-an-intern-blog-entry.html</link>
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		<title>Fall Fashion Trend Awareness Has Useful Applications in Other Product Categories, Too</title>
		<description><![CDATA[
The back-to-school ads are here. So are the slightly shorter days and the perceptibly cooler nights. Take your last trips to the beach, because like it or not, fall is just around the corner.  
 And with the arrival of fall comes the yearly onslaught of new fall trends. According to trend forecasters, over-the-knee [...]]]></description>
		<link>http://www.thevoxcollective.com/talk/192/fall-fashion-trend-awareness-has-useful-applications-in-other-product-categories-too.html</link>
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		<title>Recession-Induced Changes in Consumer Dining Habits Actually Create New Opportunities for Brand Managers</title>
		<description><![CDATA[
For many of us, the current economic climate has curtailed more than just our shoe shopping or vacationing habits. It’s hitting us right in the gut (no pun intended) by changing our food and beverage consumption habits as well. As Elizabeth Strott, a finance journalist, explained concisely in a July 2009 MSN Money article, “The [...]]]></description>
		<link>http://www.thevoxcollective.com/talk/191/recession-induced-changes-in-consumer-dining-habits-actually-create-new-opportunities-for-brand-managers.html</link>
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		<title>Fashion Goes Global</title>
		<description><![CDATA[
 Walk down Fifth Avenue (or through Battery Park, or around Williamsburg), and you’re likely to notice that a lot of the bodies rushing back and forth are clothed or accessorized in one of this year’s hottest trends: designs inspired by the diverse origins of global culture. Ikat prints, Madras fabrics, and African-inspired textiles and [...]]]></description>
		<link>http://www.thevoxcollective.com/talk/190/fashion-goes-global.html</link>
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		<title>What Can Brand Managers Learn from So-Called Pottermania?</title>
		<description><![CDATA[Written by Charlotte Blumenfeld
Quidditch. Hogwarts. Gryffindor. Even though you won’t find them in the Oxford English Dictionary, if you haven’t been living under a rock (or sequestering yourself from all entertainment media coverage) for the past decade, you probably know what these words refer to. The sport played by Harry Potter and his pals, the [...]]]></description>
		<link>http://www.thevoxcollective.com/talk/189/what-can-brand-managers-learn-from-so-called-pottermania.html</link>
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		<title>“Infomercial King,” Billy Mays, Dies at 50</title>
		<description><![CDATA[Written by Nicolas Pinto
Billy Mays, the famous commercial pitchman, most known for his role in the OxiClean commercials, passed away on June 28, 2009, at the age of 50. Mays began his career at mall shows and convention centers near Atlantic City. There he learned the tricks of the trade from other veteran pitchmen and [...]]]></description>
		<link>http://www.thevoxcollective.com/talk/188/%e2%80%9cinfomercial-king%e2%80%9d-billy-mays-dies-at-50.html</link>
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		<title>A First look at Tim Burton’s “Alice in Wonderland”</title>
		<description><![CDATA[ 
Johnny Depp as the Mad Hatter; Helena Bonham Carter as the Red Queen
 Written by Adal Gutierrez
The new movie building big expectations, not only among Disney fans, but especially among adults who have read the book, is Tim Burton’s adaptation of Lewis Carroll&#8217;s Alice&#8217;s Adventures in Wonderland. What is already an interesting project, because it is Burton [...]]]></description>
		<link>http://www.thevoxcollective.com/talk/187/a-first-look-at-tim-burton%e2%80%99s-%e2%80%9calice-in-wonderland%e2%80%9d.html</link>
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		<title>Back to Basics for Marketers</title>
		<description><![CDATA[ 
Written by Melissa Schwartz
In this day and age, technology seems to be establishing itself as the go-to medium for marketing campaigns. However, some major companies are taking an old school approach when it comes to promoting their products and services—and they are generating positive results! 
 
Nike’s “Paper Battlefield” campaign, which consisted of a series of [...]]]></description>
		<link>http://www.thevoxcollective.com/talk/183/back-to-basics-for-marketers.html</link>
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