We are a nimble advertising, marketing and content agency delivering consumer insights, business innovation, and creativity and campaigns.
We hire and nurture the right people, invest in tools and methodology, foster a culture of innovation, and put a lot of love and hard work into what we do.
We're tested creative entrepreneurs that dream big, work hard your brand, and bring a fresh global and multicultural perspective on growth.
Collective comes from our open collaboration approach. We work with writers, directors, design studios, media, community leaders, celebrities and many others from the outside to get a broader perspective to create our campaigns.
We are a diverse set of creative strategists and strategic creatives intent on moving people through insightful, breakthrough communication campaigns that make our clients leaders.
Roberto Ramos must have driven his mother crazy as a child for he is rarely content until things are done to his satisfaction, or when someone can prove to him how it's done better. A visionary with the memory of an elephant he applies a bird's eye vision to every scenario, accurately interpreting market trends and their direct impact on business needs.
He leads the company's internal strategy, new business and guides the marketing campaigns for our existing clients including Macy's, 5th 3rd Bank, and Verizon Wireless. An articulate bugger he is a frequent speaker at industry conferences and has been quoted in media outlets such as the New York Times, Business Week, The Financial Times, Hispanic Business, CBS and NBC.
His past life was spent at conglomerates such as Grey Worldwide and Burson-Marsteller, where he provided marketing counsel to companies including IBM, Phillip Morris, Merrill Lynch, AOL, Venezuela's Cisneros Group of Companies, Intel, United Distillers and Procter and Gamble. Roberto holds a Bachelors of Arts in Economics and Literature from Cornell University and is fluent in Spanish, Italian, French and Portuguese.
Susan is fast talker and an even faster thinker, she has been known to deliver a winning creative presentation in less than five minutes. She challenges her team to "get the point across" in ways that surprise, challenge and engross their audiences. Curious by nature, her passion and enthusiasm permeate the agency generating enough energy to power the AC on hot summer evenings when Con Edison gives out.
Susan has led successful campaigns for clients like Verizon Wireless, Macy's, Martell, Chivas, Hennessy, MTV, Coca-Cola, UNICEF, and The Office of National Drug Control Policy. She is the brand architect behind the Daisy Fuentes® line of clothes, Voto Latino®, Yele Haiti for Wyclef Jean and other brands for social change.
A passionate speaker and writer, Susan has been quoted in numerous periodicals including Crain's, NY 1, NBC, Vanidades, NEO, Hispanic Business, El Universal, and AdWeek. She has also spoken in conferences and panels around the country.
Andrés is very serious about the art and science of advertising and brand building. Those privileged to witness his presentations usually leave impressed by the nuances that make the difference between bland and brilliant. He does this through his skill as a multitalented visual artist who navigates fluidly through the worlds of print, digital, branding and film. As the agency’s creative director and lead art direction eye, Andrés has led campaigns for clients such as Verizon Wireless, Macy’s, Pfizer, Time Life, Chivas Regal, and the Cherokee Nation among others.
He has also created the brand architecture for brands such as Voto Latino for Rosario Dawson; Daisy Fuentes’ clothing line; and Yéle Haiti for Wycleff Jean among many others. A frontrunner in the digital and social marketing revolution, he created and managed the first interactive department in Wunderman/Y&R Latin America in the 90’s. As a filmmaker Andrés has directed short films, video installations, documentaries, music videos and TV commercials, directing talent like Cameron Diaz, John Leguizamo, and Zoe Saldana among others.
He is currently working in the development of his feature film based on the life of Colombian World Boxing champion “kid Pambelé”.
Andrés has also participated in panels, spoken in conferences both in the USA and Latin America and has received numerous recognitions for his work. He has also participated as judge for awards such as the London International Advertising Awards.
Miriam, literally, wrote the book on the women's market. A proud Afro-Latina who loves to play the violin, originally from Puerto Rico, with a quarter-century of profit and loss corporate experience under her belt, Miriam took a pen to her passion and published The 85% Niche: The Power of Women of All Colors—Latina, Black, and Asian, a must-read tome for marketers who need to reach the emergingly influential trillion dollar women-of-color demographic.
With an MBA from Columbia University, Miriam came by her wisdom through knowledge and first hand experience, having held senior executive and officer positions at top Fortune 100 companies like General Motors Corporation, Avon Products, Inc. and Carson Products, a division of L'Oreal. Miriam is an experienced speaker, passionate and articulate and convincingly speaks to audiences around the world about the importance of connecting with diverse customers.
She is featured in TedWomen and sits on several impressive boards, including Women at NBCU. At the vox, Miriam wears the important leadership hat of VP of Client Services and Brand Strategy, is a new business guru, and the voice of wisdom and experience. On top of this, Miriam also manages to keep our clients happy and prosperous while keeping the engine of the agency humming smoothly!
If there exists an "advertising gene," Carolina Dammert's family has inherited it in spades: no less than seven family members—including her father and two siblings—work in the industry, and Carolina’s penchant for details and passionate interest in the psychology of human nature made her a perfect candidate for a career in Client Services.
She has experience in both general and Hispanic markets, and prior to the vox she spent a decade at Young & Rubicam servicing such corporate icons like Dr. Pepper, Sony, Colgate-Palmolive, Weight Watchers and Sanofi Aventis. At the vox Carolina brings her perfectionist touch to clients including Macy’s and Vonage, and on her scrutinous watch no detail goes overlooked.
She is constantly at bat for her clients and her willingness to step up has translated into the highest levels of client satisfaction. Carolina goes beyond in her personal life as well, and spends her free time volunteering to help the homeless and needy children, singing in the church choir, and training for a triathlon.
Michelle set her sights high early on by deciding to leave her small town in Texas to graduate from Stanford in California. Michelle is one of the savviest members of the vox team, having designed her entire career around devising strategy for clients who, coincidentally (or not!), also happen to be aligned with her favorite pastimes:
talking on the phone (AT&T), spending money (Visa), and fashion (Levi’s, Macy’s). Now she can add food and nutrition as a new lifestyle pursuit, as she takes charge the vox’s PepsiCo business as Group Account Director. But Michelle doesn’t just limit her pleasures to work,
and when she’s not indulging in client-related fun she does just fine on her own, gallivanting around New York for wine tastings, art openings, charity benefits, and great jazz.
Ana is among the vox's most versatile. As Group Account Director she juggles both brand marketing and media planning responsibilities because, quite simply, she does both extremely well. Originally from El Salvador, she has lived and worked in the top U.S. Hispanic markets
—NY, LA, Chicago and Miami—and landed at the vox after leadership roles at Univision and DIRECTV, where she was in charge of acquisition marketing for DIRECTV Mas, and at Starcom Mediavest, where she was in charge of media planning for the Coca-Cola and Procter & Gamble accounts.
Along the way she also found time to graduate from Williams College, earn an MBA from Northwestern, perfect the merengue, learn to play a mean game of ping-pong, and become a Mom.
Since joining the vox team as the Director of Public Relations & Communications, Patricia Taylor has revealed herself to be our very own resident Wonder Woman. She started her career in broadcast journalism at Televisa in her native Mexico, then hopped the fence to the communications side, and her ascent hasn’t stopped since.
For more than 15 years she has been marketing messages to multicultural audiences in Texas, California and New York, and has helped position world class brands as diverse as the consumer base: Diageo, Jose Cuervo, Johnnie Walker, T-Mobile, Volkswagen. Patricia is passionate about serving the U.S. Hispanic consumer, and brings a cross-border perspective that adds layers of subtlety, sophistication and force to her work.
She is a stickler for her native tongue, and will never miss an opportunity to debate the finer points of Mexican slang. She is also married to her hometown sweetheart; has raised two perfectly well-adjusted, bilingual young New Yorkers; and prefers watching futbol to shopping. Thank God she came to the vox to use her powers for good, and not evil.
Jackie Brown looks nothing like her famous namesake though she does kick ___ when it comes to getting things done. Born in the US, Jackie grew up in Venezuela where she studied audiovisual communications.
She worked in media, advertising, broadcast, and animation for the last 14 years for companies such as Lifetime, A&E and HBO Latin America. She also applied her production and language skills and her eye for detail to agencies like Uniworld, Green Team and many others.
A woman of many hidden talents Jackie happens to be a classical trained pianist, and a professional dancer. She recently completed her sigma six certification process, proving that she is still an A student, to boot.
Lidia, or Laly as she's affectionately called, has the mind of a razor, the wit of an executioner, and the smile of a child. Born in Argentina, she grew up in Venezuela and has traveled the globe supervising the creative aspects of production from Los Angeles to Buenos Aires. She studied communications at La Universidad Central de Venezuela and graphic design at Pratt Institute.
Her ability to be sugar sweet or wickedly dark often catches innocent souls off guard. A writer by trade with an eye for art and design, Laly is as versatile as she is prolific. She has spent the past 15 years in agencies such as: JWT, McCann Erickson, Leo Burnett, and EURO RSCG.
Laly collects vintage tin robots. In her spare time she can be found bidding away on e-bay.